An Incomplete List of Campaign/Start-Up Similarities:
- Your primary product has to be amazing. Everything else has to be just-good-enough. As a start-up or as a campaign, everyone knows you by their one window into the organization - like the OFA field campaign, or New Relic's performance monitoring service
- Everything that supports your operation - your systems and processes - should be just-good-enough-to-work. In start-ups and campaigns, you don't have the time, money or staff to build a really beautiful process, or a really beautiful infrastructure. That doesn't mean you can make something haphazard - you still have to contain your risks - but you can't spend too much time on evaluations, designs, redesigns, etc.
- Everyone contributes, everyone owns something (or many things).
- Your great idea is only great if you implement it.
- Your great critique is only useful if you provide a new solution.
- Tight budgets favor free software and services.
- Time is short - projects that aren't working get abandoned.